A writer, speaker and Art Director with a background in behavioral science – she likes to make, shake and awake idea creation. Ingrid is a writer, speaker and Art Director with a background in behavioural science – she likes to make, shake and awake idea creation. She has published four novels for young people in Swedish. In 2016 she decided to combine her writing for youth with her background in the advertising industry. This resulted in the book and blog ”Idésmart” – a toolbox of ideation methods for young people. In addition to her writing she does workshops in schools to boost young creativity and innovations that can create a better world. A writer, speaker and Art Director with a background in behavioral science – she likes to make, shake and awake idea creation.

Ingrid is a writer, speaker and Art Director with a background in behavioural science – she likes to make, shake and awake idea creation. She has published four novels for young people in Swedish. In 2016 she decided to combine her writing for youth with her background in the advertising industry. This resulted in the book and blog ”Idésmart” – a toolbox of ideation methods for young people. In addition to her writing she does workshops in schools to boost young creativity and innovations that can create a better world.

This talk was given at a TEDx event using the TED conference format but independently organized by a local community. Learn more at https://www.ted.com/tedx

Jonas Eriksson

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Jonas Eriksson

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